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Crypto.com Has Become A Sponsor Of The Angel City Football Club In Los Angeles

Crypto.com is expanding its brand exposure in sports by signing a sponsorship agreement with the Angel City Football Club (ACFC), a women’s soccer team based in Los Angeles.

According to the announcement made on Tuesday, this was the first time a crypto exchange directly sponsored a women’s sports team. Crypto.com has struck an agreement to become the club’s official cryptocurrency and NFT partner.

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“We’re thrilled to be joining ACFC as a founding partner, deepening our relationship with the City of Los Angeles while supporting a team that shares our values and is equally committed to helping people achieve financial independence and self-determination,” said Kris Marszalek, the Co-Founder and CEO of Crypto.com.

The sponsorship agreement with the Los Angeles-based team will assist the exchange in increasing access and knowledge of cryptocurrencies, blockchain, and Web3 technologies among football fans and players. Furthermore, the two partners will concentrate their efforts on community participation, financial equity, and social impact activities.

Meanwhile, Crypto.com has emerged as one of the most important cryptocurrency organisations to sign large-scale sports contracts. It signed sponsorship agreements with a variety of sports, including football, motor racing, mixed martial arts, and basketball. In a purported $700 million transaction, the crypto exchange even purchased the name rights to Los Angeles’ Staples Center.

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“Given the speed with which Web3 and cryptocurrency is changing our world, we want to ensure that women are being brought along on the journey as investors and creators,” ACFC Co-Founder and President Julie Uhrman said.

“Partnering with Crypto.com was a natural fit given their leadership in the space and mission to level the playing field with crypto. We are excited to work with them to educate our community and players on crypto and allow our players to use the power of NFTs to connect with and create a deeper relationship with their fans.”

Apart from sports agreements, Crypto.com is working hard to grow its product line. It recently signed a deal with IG Group to buy two American exchanges, Nadex and Small Exchange, for a total of $216 million.